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what is sms marketing


SMS marketing (short message service marketing) is a technique that uses permission-based text messaging to spread promotional messages. To receive text message specials, new product updates or more information,

What is an SMS campaign?

An SMS campaign is a form of marketing that allows you to interact with your customers via text. It's similar to an email campaign, but is faster and easier to create since it requires no creative other than an initial campaign to get your customers' numbers, and your 160 character message


Advantage and benefits of SMS marketing


SMS Marketing allows you to reach a large number of people all at the same time. Text Messaging is an instant marketing tool, getting your message into the hands of the right audience, when you want it. Customers keep their mobile phones on hand , making it easy to communicate your message to them.

More than 50% of the UK owns a smartphone, and over 90% of adults own a mobile phone. Marketers now realise…