5 Effective Marketing Strategies for Every Small Business.1.Digital Marketing The marketing of products or services using digital channels to reach consumers. via social media marketing, more detail - 2.whatsapp Marketing Benefits of WhatsApp Marketing. A professional and effective platform to communicate with potential customers or create a loyalty program. Your bulkwhatsapp messages along with images or videos and unlimited characters 3.Search engine optimization (SEO) Search engine optimization (SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. 4.